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May 28, 2024

All Sports Jamaica

"Uniting Jamaica through Sports"

Shelly-Ann Fraser-Pryce Signs Endorsement Deal With Swedish Brand Richard Mille

2 min read

The watch company announced their partnership with the sprinter through their Instagram page

Shelly-Ann Fraser-Pryce has signed an endorsement deal with Richard Mille; a Swedish watch brand. The Jamaican Olympian is the latest of many international athletes to sign a lucrative deal with global companies.
Richard Mille decided to work with Fraser-Pryce because she exemplifies excellence as a person and an athlete. The Jamaican star has continued to dominate on the track despite being 36-year-old.
Fraser-Pryce has acquired many accolades over the years. She boasts of winning five Diamond League titles, ten World Athletics titles and three Olympic championship titles. In the 100m race, she is the only female to record the most times under 10.70 seconds.
The watch company announced their partnership with the sprinter through their Instagram page. In their announcement, Richard Mille highlighted the Jamaican’s achievements. They described her as the 100m’s most decorated athlete. They also revealed that the ”Pocket Rocket” is planning to dominate in the 2024 Paris Olympics.
The Jamaican donned Richard Mille’s RM 07-04 Automatic Sport watch in her promotional photos. She also wore a crop top and a Nike pleated tennis skirt.
Fraser-Pryce described the watch as timeless. She said that she loves the fact that the watch blends with her personality. She revealed that the synergy is so strong that she feels like she’s ”wearing nothing.”
Fraser-Pryce has previously grabbed the attention of fans by wearing a wide array of colorful wigs. She revealed that she is planning to don one of her famous wigs together with the salmon RM 07-04 Automatic Sport watch.
Fraser-Pryce said that she accepted to partner with the watch brand because they know that her age won’t limit her progression. The two parties believe in building a timeless legacy. The sprinter revealed that she still wants to push barriers because she doesn’t like being told what she can or cannot do.

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